COO and CFO Questions

COO and CFO Questions: “While many industries like tech, media and some consumer product companies have embraced this movement, many industries. If you’re going to be presenting to your executive staff or to clients, be prepared to answer the following questions, and back them up with data, examples, and insight, not just opinion:

Is this a fad?
What’s the future of these tools?
What are the costs and resources needed to do this?
Does every employee need to participate?
What’s the legal ramifications?
What happens if we do nothing?
What are the risks if we engage?
How do we measure success?
Does this hurt or help customers?
How does this increase revenues or reduce costs?

Simply put, the primary goal of business is about making money, so if you’re proposing a shift in resources, you better be able to back it up. It’s absolutely important that someone in the org challenges you, so you’ll need to be prepared. Lastly, for what’s it’s worth, despite the tough questions, the COO mentioned to me during the break the workshop was going well, and he told me he was actually a techie too, I can’t wait to get a beer with him next time, smart guy.”

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~ por Santiago Cavanna en mayo 13, 2008.

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